What’s wrong with Employee Recognition?
Just like every other staid and establish industry or business model, employee recognition is ripe for disruption. It happened with books, search, and every other industry you can think of. The employee recognition industry is a $46 billion industry where everyone throws around buzzwords like employee engagement and expects that this is somehow the secret to success. For years, cookie cutter vendors offering cookie cutter solutions have dominated the employee recognition industry. The vendors look the same, act the same, use the same industry buzzwords and offer the same stale excuses for poor results. Why? Just look at their model:
The above boxes just start to demonstrate why the employee recognition model will be disrupted. So, why aren’t these well establish companies doing something about it? They're missing the mark just like many other well established businesses did and now they no longer exist.
This begs the question, are you going to continue to except the status quo or look at a new model? What is the risk? Worse case, the disruptor helps you achieve that elusive goal.
The goal is beautifully simple - a great experience for your employees. If your recognition and rewards programs achieve that goal you will be successful. The big names in this industry have been at this for decades and still have not figured this out. They speak a good game in the sales cycle, but at the end of the day, they fail to bring anything new or innovative to the table. Don’t except the status quo! Demand More!!!!!!!!!